Parents Reinvent Tradition of Santa
As the legend goes, “he sees you when you are sleeping, and he knows when you’re awake,” but children visiting their local mall Santa aren’t always convinced when Santa doesn’t know their name, let alone if they’ve been naughty or nice. SantaSpeaking.com is providing a more modern approach to Santa this year that is proving to be more believable and magical for children: completely customized visits with Santa — over the telephone. Parents are allowed to take the reins and specify exactly what they’d like Santa to talk to their child about, so Santa knows everything Santa is supposed to know, right down to the details.
“Giving parents the power to personalize their child’s phone call from Santa Claus allows them to put focus on what they want Santa to put focus on, whether that be mentioning special Naughty or Nice details, stressing the birth of Jesus, or mentioning things like their friends’ names. It’s in the details that make their experience fun and magical, and hopefully, create a memory of a lifetime,” says Anne Gaskell, founder of http://www.SantaSpeaking.com and mother to three.
Visits with Santa this season haven’t shown a decline despite the economy. “Parents can do much to scale back their Christmas, but children will still expect Santa to come. We’re finding that we have many families personalizing their phone call from Santa with mentions of it being a ‘lean Christmas,’ but still they are including Santa Claus in their traditions,” says Sarah Urick, VP of http://www.SantaSpeaking.com.
SantaSpeaking.com’s post-Thanksgiving figures show a 37% increase in scheduled visits over 2007, illustrating families’ commitment to keeping the tradition of Santa Claus alive despite tightened spending.
About SantaSpeaking.com: SantaSpeaking.com was founded in 2004 by two moms in the midwest who aim to brighten other families’ Christmas through the magic of Santa Claus. SantaSpeaking.com provides personalized phone calls to children from Santa Claus, offering a recording of the conversation after the call as a keepsake to parents. Rates: $21.95 – $49.95.